Welcome from the Chair


Welcome to the Department of Marketing at Radford University. We are delighted that you are visiting our website, which is designed to serve the needs of students, faculty, alumni, and other external constituents.

If you are a student interested in our marketing program, I invite you to check the marketing curriculum and degree program requirements. Like all the programs at Radford University, the main emphasis in our department is on student learning. All our faculty members enjoy working with students in a variety of challenging individual and team experiences.

In addition to a strong student focus, our faculty members are also engaged in research and publishing in academic journals. Our research brings the most current knowledge into the classroom, and enhances the reputation of our marketing program nationally and internationally. We are also proud of our student chapter of the American Marketing Association which brings marketing activities outside of the classroom. The RU AMA Collegiate Chapter has won numerous national awards at the annual AMA International Collegiate Conferences.

In addition to the educational advantages offered by the marketing program, Radford University is located in the beautiful New River Valley nestled between the Blue Ridge and Appalachian Mountains.

Please contact any of us with questions you might have—we’ll assist any way possible. Again, thank you for visiting our website.


Dr. James Lollar
Marketing Department Chair