Welcome from the Chair

wilbur-stanton

As Chair of the Department of Marketing, I am delighted you are visiting our website. 

Marketing is ubiquitous and vitally important to all organizations and individuals, from corporations to small businesses to CEOs to small retail store proprietors. Marketing is what distinguishes one company from another. A great marketing company listens to customers or potential customers then brings them a product or service of value that meets their needs. 

Our Marketing curriculum prepares you to lead the exciting journey of creating and delivering value through customer-focused actions. 

Our department’s emphasis is student learning. Our culture is friendly and focused. You will find our faculty and staff accessible, helpful, and supportive on your educational journey. 

In addition to a strong student focus, our faculty are also engaged in academic and applied research. Our faculty use the knowledge derived from research to enhance the classroom experience. Additionally, all of our faculty have industry experience in marketing which ensures your classes are focused on real-world applications. The combination of knowledgeable faculty, state-of-the-art learning technology, and student involvement combine to create a rich learning environment both in and outside the classroom.

In addition to the educational advantages offered by the Marketing program, the Davis College of Business and Economics is fully AACSB accredited.

I invite you to find out more about our program by visiting the marketing curriculum and degree program requirements, as well as other links on our site.

Don't hesitate to contact us with questions you might have—we'll assist in any way possible. I look forward to hearing from you.

Sincerely,

Dr. Wil Stanton
Chair of Marketing