Services, Software, Equipment


  • Guest lectures to discuss methods used in the lab and how students and faculty can use its software in research projects;
  • Extracting large twitter data sets in to an online module for academic research projects conducted by the researchers of Radford University;
  • Hosting special social listening events and demos during student/parent/alumni visits, elections, and athletic events that show what conversations are being held about a given topic on social media.


  • SPSS: Statistical software developed by IBM for data management, advanced analytics, multivariate analysis, business intelligence, and criminal investigation. 
  • Hootsuite: - Social media management software that helps you create content and get more followers 
  • Power BI: - Turn data into opportunity with Microsoft Power BI data visualization tools. Drive better business decisions by analyzing your enterprise for insights.
  • Netlytic: - Netlytic is a cloud-based text and social networks analyzer that can automatically summarize large volumes of text and discover social networks from online conversations on social media sites, including Twitter, Youtube and Reddit
  • Meltwater: - Meltwater offers comprehensive media monitoring and analysis across online news, social media, print, broadcast, and podcasts, capturing more content and conversations than anyone else in the industry. 


  • Dialsmith Perception Analyzer: Portable dial testing research equipment that can be used for focus groups, in-depth interviews and other live research sessions. It allows researchers to gather continuous, in-the-moment feedback, but is also an effective tool for collecting individualized responses to a variety of research question types while facilitating an engaging, interactive environment for participants.
  • Blue Yeti USB Microphone
  • Zoom H2N Portable Recorder
  • Logitech HD Pro Webcam

Click here to  learn more about our Lab.  Our Space