DSNM 263
ADVERTISING AND PROMOTION FOR DESIGN

1. Catalog entry

DSNM 263. Merchandising Mathematics
Three hours lecture (3).

Prerequisites : DSN 110 (Grade of “C” or better) and DSN 111 (Grade of “C” or better).

A study of the retail mathematics practices used in the procurement and sales of apparel and interior products. Student cannot receive credit if previously taken DSNF 263.DSNM 243.

2. Detailed Description of Content of Course

The student is exposed to accounting and financial procedures specific to the acquisition and sale of apparel and interior products/services at the wholesale and retail levels. Topics covered include: the nature of retail merchandising; components of profit/loss; markon (individual, cumulative, and average); shipping terms and dating; purchase orders and invoices; gross margin concepts; six-month merchandise planning; dollar open-to-buy planning; and merchandise assortment planning.

3. Detailed Description of Conduct of Course

Course content is delivered through lecture. Active learning techniques will be employed to stimulate student learning.

4. Goals and Objectives

Upon successful completion of this course, the student will demonstrate:

• Knowledge of retail math applications for product procurement and sales.
• Ability to apply basic principles of merchandising math to plan, buy, and sell.
• Ability to utilize basic spreadsheet applications to enhance productivity and accuracy.
• Understanding of the ramification of profit and loss on a firm.
• Critical thinking in merchandising math problem solving.

5. Assessment Measures

Exams will be used.

6. Other Course Information

This course is required for all DSNM majors. Offered twice during the year, once in Spring semester and another in Summer.

7. Approval and Subsequent Reviews

DATE ACTION REVIEWED BY
Dec 2002 New Course Dr. Susan Barnard, Chair