If You Can't Afford A Real Card, Send An E- card
  Nick Pietron | Vent Section Manager

View Feedback | Send this Article | Published 2/14/03



Graphic By: Jonelle Thackston

So, what is an e-card? It usually depends on where it is getting sent from. On the surface, an e-card is an electronic greeting card that you can personalize with your own message and send to someone to show how much you care. They are often passed through e-mail and can be found on many websites on the net.

Of course, underneath this nice skin of sending emotional greetings to loved ones may lay a deeper plot. On some, not all, websites, when you send the e-card, you rarely notice the little checkbox or two that says Ýsign me up for your newsletter.ÿ Yes, unfortunately, many websites use e-cards as an attempt to get your e-mail address in their database so they may send you tons of newsletters and sell your name to their partners so you can be spammed more easily. Nice advertising trick, but don¼t be fooled. Look before you send and watch out for the dreaded checkbox.

Despite the flaws of capitalist America, some websites truly have e-cards simply to add a nice touch to their e-commerce. For example, Yahoo.com allows you to send personalized greetings, and there is no fear of being spammed, no checkboxes, and no pop-up ads. Ecards.com must be a nice site for sending cards as you have to register to use its services, which usually means there is a fee involved. I don¼t review pay sites until I get paid to join them so you will have to check up on that one by yourself.

Hallmark.com, who obviously offers e-cards, has a few descent choices, but not as many as I would expect form a card store¼s website. Still, there are few pop-ups, one semi-noticeable checkbox, and some pretty neat flash animations in their cards. However, customization is not really present since you only get 500 characters for your personal message to the recipient. To give you an idea, this paragraph is exactly 500 characters. That means no writing long love letters to anyone with Hallmark.

How about some better sites? Well, the best way to find one is pick a site that you wouldn¼t normally think of having e-cards. For example, www.enature.com, a site devoted to animals and tree-hugging, has a lot of great cards dealing with animal life. They are not flash greetings, but they do allow 1,000 character personal messages in addition to a quote, greeting, and salutation. And to make it even better, few to zero pop-up ads.

However, the best, by far, for free e-cards, is Yahoo greetings. You can choose from several animated e-cards across numerous subjects. My favorite was the bear that teaches you how to hug yourself and then says ÝNow pretend it is me.ÿ Once the card is chosen and you have filled in your name and the recipient¼s name, you may then fill in up to 4,000 characters for your own personal message. Four thousand is a lot of characters compared to the 1,000 from enature.com, or the 500 from hallmark.com. In addition, you can pick the layout of the card, including where you want the message and the picture to appear. No pop-ups or e-mail newsletter offers--just good, wholesome e-card fun! I actually enjoyed sending lots of these, and I hate e-cards. That certainly says something about their quality.


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