Graphic Identity

University Relations is tasked with the reinforcement of the Radford University brand across campus and in the community.

Strength and unity in our message and a professional look in our publications are extremely important for supporting the brand.

Brand Guide

Our brand consists of much more than our logo or colors. For a comprehensive view of the brand and how to incorporate it into your materials, please download our brand guide [PDF].

These guides are subject to updates, so please check back frequently. After reviewing the guides, additional questions about the brand may be directed to branding@radford.edu. Please allow ample time for a response.

Access to Logo Files

The core university logo is available for download, as well. All use must conform to the guidelines in the brand guide or condensed logo guide (see "Brand Guide" section above for links). Use of the logo outside of the university system must be pre-approved. Other parties may request to use the logo through branding@radford.edu. Please allow ample time for a response.

Individual unit lockups can be found online and in the university’s digital asset management system (DAM) under Campus Photo Library, then Brand Assets. Current campus web administrators for each unit have access to this system. However, if you are not a website administrator and wish to have digital asset access, please complete the Digital Asset Manager form [PDF].

Vendors must request logo lock-up files through their customers at the university.

samples of Radford University approved logos