ESHE 212: Introduction to Sport Management

Prerequisite:  Fifteen credit hours

Credit Hours: (3)

Designed to provide students with an overview of the sport management/administration profession and the array of careers currently available in the sport industry. Studies the impact of social, historical, health and economic trends on the growth of sport in the United States and throughout the world. Special emphasis is placed on ethical and diversity issues as they relate to the sport management profession. Information related to the governance of sport organizations is studied.

Detailed Description of Content of Course

1. Introduction to sport management as  a profession.
2. Sport management skills, techniques and terminology.
3. Careers in sport management.
4. The body of knowledge in sport management.
5. Ethics and the sport management professional.
6. Diversity in sport management.
7. Historical background of sport and sport management.
8. Sport governance.
9. The nature and function of sport organizations in the United States.

Detailed Description of Conduct of Course

The course emphasizes the development of knowledge, skills, attitudes, and values of professionals in the sport management profession. Lecture and technological applications are used principles and skills.  Instructional procedures include:

• lecture, class discussions, group and individual projects, guest speakers and field projects. Video tapes, audio tapes, handouts, overhead transparencies and media presentations will supplement the class materials.
• Student assignments are exploratory and interactive with a variety of individuals and organizations in sport management.

Goals and Objectives of the Course

1. Develop an understanding of the sport management profession and the complexity of the sports industry.
2. Understand the role and function of management in sport related businesses.
3. Develop a basic knowledge of ethical systems and how ethics can be applied to everyday sport settings.
4. Understand the impact of current diversity issues in the field.
5. Identify and describe a sport trend that will have a social or economic impact on a selected target population.
6. Research and develop a comprehensive sport management career plan
7. Visit, observe and interview selected sport management settings as they relate to the development of a career plan.
8. Understand the economic and social impact of the sports industry on America life and society.
9. Develop and understanding for ethical underpinnings in administrative decision making.
10. Develop an appreciation for the value of research on active sport participation and spectator sports in promoting sports-related businesses in a selected area.
11. Understand diversity in the industry of sport and its relation to societal values and practices.
12. Develop an appreciation for the value of governing bodies, how membership is obtained, and the functions that they fulfill in sport.

Assessment Measures

Evaluation is based on three written tests and random quizzes throughout the semester. Class participation, assigned exercises, mini-projects and the successful completion of a major career project will comprise the remainder of the evaluation criteria.

Other Course Information

None

Review and Approval
September 2002 Reviewed Jon Poole